
Third-generation broker and eighth President of Staebler Insurance since 2019. Joanna brings tech-forward innovation to the 150+ year-old brokerage, which is an Ontario Trucking Association member specializing in fleet and long-haul trucking.
About Joanna Mendonca
Joanna Mendonca serves as the eighth President of Staebler Insurance, continuing a remarkable 152-year legacy that makes Staebler one of Canada's oldest continuously operating insurance brokerages. Her credentials—Registered Insurance Broker (Ontario), Canadian Accredited Insurance Broker (CAIB), and Chartered Insurance Professional (CIP)—represent the highest levels of professional certification in the Canadian insurance industry.
Since taking leadership in 2019, Joanna has brought technology-forward innovation to the historic brokerage while maintaining the personalized service that has defined Staebler since 1873. As a third-generation insurance professional, she understands that modern clients expect digital convenience without sacrificing expert guidance.
Staebler Insurance's membership in the Ontario Trucking Association reflects its deep commitment to the transportation industry. The Kitchener-Waterloo region's strong manufacturing base—including automotive, technology, and food processing—generates substantial trucking demand, and Joanna's team has developed specialized expertise in protecting the cargo that moves through this industrial heartland.
Joanna's specialty in cargo insurance addresses one of the most essential yet misunderstood areas of trucking coverage. Her expertise encompasses the full spectrum of motor truck cargo protection: understanding coverage limits, explaining what's covered versus excluded, handling claims when goods are damaged or stolen, and structuring policies for different cargo types—from general commodities to temperature-sensitive pharmaceuticals.
The manufacturing heritage of Kitchener-Waterloo gives Joanna unique insight into cargo risks. She understands the value—and vulnerability—of finished goods in transit, the liability implications of damaged cargo, and the importance of matching coverage limits to the actual value of loads being hauled. Her contributions to Ontario Trucking Insurance help truckers navigate cargo coverage decisions with confidence.
Area of Expertise
Cargo Insurance
Motor truck cargo coverage, freight protection, and manufacturing region logistics
Specialized Topics
About Staebler Insurance
One of Canada's oldest insurance brokerages (est. 1873), an Ontario Trucking Association member specializing in fleet and commercial transportation insurance.